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Leads Capture

Capture and manage visitor contact information from conversations.

What are Leads?

Leads are contact details collected from visitors during chat conversations. When a visitor provides their email or other contact information, Hunch automatically captures and organizes them as leads.

How Leads Work

Hunch automatically captures leads when visitors:

  • Provide their email address during conversation
  • Ask to be contacted
  • Request more information
  • Share their contact details
  • Complete structured lead or handoff capture flows

Viewing Leads

  1. Log in to your Hunch dashboard
  2. Navigate to Leads in the sidebar
  3. View all captured leads with:
    • Email address
    • Name (if provided)
    • Source website
    • Session linkage
    • Date captured

Lead Information Captured

Each lead includes:

FieldDescription
EmailVisitor's email address
NameName provided by visitor (if available)
SourceWebsite where lead was captured
SessionChat session reference
Message PreviewThe captured context when available
DateWhen the lead was captured

Managing Leads

Exporting Leads

Export your leads for use in other tools:

  1. Go to Leads in your dashboard
  2. Click Export CSV
  3. Download the CSV file
  4. Import into your CRM or email marketing tool

Search through your leads:

  1. Use the search bar
  2. Search by email or name
  3. Results update in real-time

Lead Filtering

Leads can be filtered by:

  • Date range
  • Website source
  • Search terms and capture state

Integrating with Other Tools

Email Marketing

Export leads and import to:

  • Mailchimp
  • ConvertKit
  • HubSpot
  • Any email marketing platform

CRM Integration

Leads can be used alongside Hunch CRM attribution so opportunities can be matched back to captured contact emails and sessions.

Webhooks

Set up webhooks to receive leads in real-time:

{
"event": "lead_captured",
"lead": {
"email": "[email protected]",
"name": "John Doe",
"website_id": "abc123",
"session_id": "xyz789",
"captured_at": "2024-01-15T10:30:00Z"
}
}

Lead Quality

High-Intent Leads

Hunch identifies high-intent visitors based on:

  • Questions about pricing
  • Requests for demos
  • Cart abandonment
  • Product inquiries
  • Support requests

Best Practices

  1. Respond quickly: Follow up with leads within minutes
  2. Personalize: Use information from the chat context
  3. Set up alerts: Get notified of new leads immediately
  4. Export regularly: Back up your lead data
  5. Integrate: Connect leads to your CRM automatically

See the Webhooks guide if you want to stream lead events into another system.

tip

Combine leads with revenue attribution to see not just who converted, but which captured leads influenced real pipeline and closed-won revenue.